How to Sell a Premium Home for the Best Price

How to Sell a Premium Home for the Best Price

We know that there is much more to selling a luxury home than your average property. Applying a 'standard' marketing strategy just won't cut it. To ensure you achieve the widest exposure, the best service and premium presentation requires an individual and creative approach to each home.

Andrew and Lauren discuss the top four reasons our clients choose to sell their home with Sure Sales & Lettings and how these four form just a small part of our Strategy to Success.


Thank you for watching - you can find below more information:

Digital Marketing Campaigns

It starts with a story - Facebook and Instagram have a huge reach and audience and as part of your Digital Marketing Launch Strategy we create two videos.

The first is a Coming Soon Teaser Video -designed to create initial interest and often gets several thousand viewings from the local community.


The second is a Long Walkthrough Video showcasing all the features of your home and forms part of your digital marketing package.


Running Social Media Adverts allows your property to reach a wider audience.


Professional Marketing

Some people think all that’s necessary nowadays to sell a property is to take a few photos. Then just slap it on the internet and wait for the phone to ring.

While this is an approach some agencies use, it is certainly not how you would do it if you want to get the best-placed buyers to pay a premium price for your property.

And that’s why we apply the Sure Premium Bespoke Marketing Method to all properties we sell.

CLICK HERE to see what this looks like when applied to your property and why it works so well for the hundreds of sellers who choose us each year.

We don’t cut corners or costs when showcasing your property in its best possible light.

Buyer Information Packs and Reservation Agreements

The Fastest & Safest Estate Agent in Town.

Did you know that over 30% of house sales that are agreed never make it to an actual move? Sure Sales & Lettings provides the most secure way to buy and sell your home.

Reserve your sale and enjoy a stress free home move with our two step process.

  1. Secure Property Sale Ready - A Buyer Information Pack containing all the relevant information to allow them to make an informed decision before offering gaining better commitment from your buyer.
  2. Sure Secure- We now offer a higher level of certainty to Buyers and Sellers by offering a Reservation Agreement before we remove a property from the market.

Our system stops either party just walking away or attempting to renegotiate the price after an offer is accepted. With our Secure process, once the offer has been agreed, both Buyer and Seller sign a Reservation Agreement, the property is then formally withdrawn from the market and both are bound by the terms within.
If either party withdraw and break the agreement then the innocent party is entitled to a compensation payment which Gazeal guarantee. This gives both parties security and peace of mind that the sale is secure and means that you reduce the risk of fall throughs.

Find out more - CLICK HERE

First Class Communication

One of the most common complaints about estate agents from clients is that they don’t communicate enough.

This is a fundamental error, and to be honest, it simply comes down to the agent’s enthusiasm and organisation.

Good communication and ongoing dialogue are crucial throughout the sales process. And that’s why we take it so seriously and have a system in place to ensure our sellers and buyers are kept well informed and updated.

It could be giving you constructive feedback from a viewer, an update from a solicitor, or letting you know contracts have been exchanged. Whatever the reason, it’s crucial, and only fair, that you are kept regularly informed.


Client Testimonial

How two failed attempts to sell with other agents lead to a fresh approach.

After nearly 200 days on the market with two NATIONAL estate agents without a single viewing on their home. Russell and Marianne felt deflated and their dream of downsizing from their home of more than 30 years was becoming a problem.

It was time for a fresh approach.

With a new marketing strategy in place, 9 viewings and 4 offers later we were able realise Russell and Marianne's dream.

Here the story of Russell and Marianne's experiences working with Andrew and the team at Sure.







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